Five ways to increase engagement on Twitter

Twitter is a valuable marketing tool for small businesses wanting to expand and maintain their reach to online audiences. However, the true value of the social platform lies in its engagement; unless users are actually engaging with your business’s tweets and content, you are wasting precious time and energy reaching out to people who aren’t…

Building your brand on a budget

Many business owners would agree that there are more important things to spend money and time on than simply building their business’s brand. However, having a strong brand is often quite vital to a business’s success. Effective brands – e.g. Coca-Cola, Nike, Bonds etc. – can make businesses stand out from the competition and gain…

Accessing your superannuation

Australians are required to meet a condition of release under superannuation law before they are allowed to cash preserved benefits, restricted non-preserved benefits or access any of their super. Some conditions of release restrict the form of the benefit or the amount of benefit that can be paid. These are known as ‘cashing restrictions’. The…

ATO warns small businesses of SuperStream deadline

The Australian Tax Office has warned small businesses that time is running out to start paying superannuation contributions in the new and mandatory electronic standard called SuperStream. SuperStream is the new mandatory way employers must make super contributions on behalf of their employees. It involves employers sending all super payments and employee information electronically in…