The Balance of UX UE For App Design

The Balance of UX & UE For App Design

App design combines the user interface (UI) And user experience (UX) into a seamless balance of functionality and style. In terms of designing an app, the term user interface tends to speak more about the overall design in terms of style (such as colours, fonts and general look and feel), whilst the term user experience…

Using Email Campaigns To Generate Sales

Using Email Campaigns To Generate Sales

With countless emails flooding your customer’s inboxes daily, it can seem like an insurmountable task just to get them to open yours. Unless your email marketing is being handled smartly and creatively, it could go unnoticed and unread. Email marketing is the act of sending promotional materials through email, where reaching your customers via their…

SEO Strategy and YOUR business

SEO Strategy and YOUR business

A tool that many businesses, organisations and individuals use when setting up their website is search engine optimisation (or SEO). This tool ensures that the website’s visibility on initial searches for something that their product or service matches is much higher than others. To do this, SEO’s often use keywords that allow search engines to…

Features your website needs

Features your website needs

These are features you should make sure you have on your website: Your contact information should be easily accessible. Potential customers should know how to get in touch with you if they want your products or services. Try to have a blog on your website that you update with articles about your business area. This…

How you can use a webinar for business

How you can use a webinar for business

Webinars are online conferences that have become much easier to host with technological advances. They are also cheaper and, if used correctly, can be beneficial for your business. Build brand authority and trust Giving potential and current customers the opportunity to speak directly to you allows for transparency which can improve trust. During the seminar…