Reducing your staff turnover

A high rate of staff turnover is a serious issue for many businesses. There are many disadvantages to regularly losing staff members. It can disrupt the continuity of your customer service, wastes time and resources on retraining, and often brings about significant recruitment costs to your business. There is no question that it is in…

A guide to email marketing

Email marketing can be one of the most effective ways to reach potential customers. It can be used to inform people about a new offer, or to promote a specific product or service. Many businesses also send out more general emails, for example a regular newsletter or a Christmas card. This is generally a good…