Successful blogs are those that are regularly updated with fresh and relevant content. These blogs require time and dedication; two characteristics a business can often struggle to find.
Below are five simple steps that can help make writing a blog post a speedy and easy task.
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Make a list of the five biggest problems your clients have. Pick one.
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It is likely that the problem chosen is quite broad. To write a tight and focused blog post, you will need to hone in on that problem. A good way of doing this is to think of questions related to that problem. Once you decide on a question, think of three key points that could answer that question.
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Pretend someone has asked you this question to your face. Write down exactly how you would answer them. Don’t edit what you write (yet!) just write.
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Once you’re finished, read it a few times to see if any parts need to be edited, or if any points need to be explained more clearly.
- Upload to your blog and hit publish!