contact CFL Financial

send us a message

CFL Financial client login Client Login
CFL Financial on Facebook Facebook/cfl.fp
CFL Financial location Level 9, 360 Queen Street Brisbane, QLD 4000
fax CFL Financial 07 3328 8999
phone CFL Financial 07 3328 8988
Email CFL Financial mail@cflfinancial.com.au

Don't forget your
free guides!

Retirement-in style

Retire in style checklist™

There are a few reasons why Business Owners need a Retire In Style Checklist

If you’re a successful and Motivated business owner, and want to set yourself up for retirement, this guide would be perfect for you. My clients who follow these 3 simple steps live with comfort, security and the peace of mind that financial success brings.

Retirement-prosperity-thumbnail

The Retirement Prosperity Guide™

Make sure you don’t miss out on the Retirement Prosperity Guide

If you’re a busy Professional and you feel like you’re not building your wealth fast enough and you want smarter ways to utilise your cash flow, this guide is perfect for you. Clients who have used our strategies have the peace-of-mind knowing they have a ‘game plan’ for financial abundance.

Tips for creating email campaign content

Posted on Aug 27, 2015 by CFL Financial

Sending out an email campaign for the first time may seem a bit daunting to those who have never engaged in marketing before. But simply following best email marketing tips and practices can help create successful email campaigns that keep readers engaged and eager for more. Here are three tips to creating the content for an email campaign:

Use the 80/20 rule: The principle of the 80/20 rule is that 80% of the content in an email should be purely for educational or informative purposes, while only 20% should be content that promotes the firm. Email subscribers are more likely to engage with a campaign that provides information they are interested in. Campaigns that only focus on content that tells readers to purchase products or services may overwhelm or annoy readers, which can result in higher rates of opt-outs and unsubscribes.

Include expectations: Make sure you inform new subscribers exactly what they can expect from receiving your email newsletters when they use the signup form. Don’t forget to include the type of content they will receive, and the frequency in which they will receive it. Setting newsletter expectations early can lower email opt-outs as readers know exactly what they are getting.

Use an irresistible subject line: Many people don’t realise that an email campaign’s subject line is one of the most important aspects of an email’s content. Using a compelling or creative subject line will make readers want to read the content. Don’t settle for overused lines like ‘February newsletter’; use language that will engage readers to read further.

Download Your Free Guides Here
(Mouse over the image to find out more!)

Retirement-in style

Retire in style checklist™

There are a few reasons why Business Owners need a Retire In Style Checklist

If you’re a successful and Motivated business owner, and want to set yourself up for retirement, this guide would be perfect for you. My clients who follow these 3 simple steps live with comfort, security and the peace of mind that financial success brings.

Retirement-prosperity-thumbnail

The Retirement Prosperity Guide™

Make sure you don’t miss out on the Retirement Prosperity Guide

If you’re a busy Professional and you feel like you’re not building your wealth fast enough and you want smarter ways to utilise your cash flow, this guide is perfect for you. Clients who have used our strategies have the peace-of-mind knowing they have a ‘game plan’ for financial abundance.

Schedule An Appointment With Us

contact us

Email:
Phone: 07 3328 8988
Fax: 07 3328 8999

Office Location:
Level 9, 360 Queen Street
Brisbane
QLD 4000

Postal Address:
GPO Box 2468,
Brisbane,
QLD, 4001

send us a message

  • This field is for validation purposes and should be left unchanged.

Pin It on Pinterest

Share This

Share this post with your friends!